The Cube’s linear elegance exudes simplicity while embodying the marvel of complex engineering. Crafted for the discerning collector, it transforms a room into a gallery of oenological treasures: a contemporary wine cellar design in which every bottle is presented, every shelf is engineered for real load, and the whole composition reflects the refined taste of its owner.

The Cube has been commissioned for private residences, restaurants and hospitality groups across North America, in rooms where the collection is meant to be seen as much as stored.
As a testament to exceptional design and engineering excellence, The Cube has been meticulously tested, ensuring perfection in every detail. Expertly crafted with considerations for bottle weight, type, gravity, longevity and stability, it withstands significant overhang stress and supports over four cases of wine per shelf. As a modular wine cellar, it scales from a single feature wall to a full room without losing its line.
The Cube is built in hardwood or metal and finished to belong to the room. Species, stain, paint and sheen are sampled beside your flooring, cabinetry and stone before anything is cut.
Lighting is integrated into the structure so each compartment glows from within, and climate control is built into the room rather than added afterwards. See the full range of luxury materials and finishes for custom wine cellars.
At Genuwine Cellars, each length of premium hardwood is meticulously hand-selected to meet our rigorous standards. Only pieces with the finest grain quality are deemed suitable for our cellars, resulting in less than 1% of the world's hardwood trees being chosen. We offer a spectrum of premium hardwood species and pigments to deliver exceptional depth and richness to your wine cellar. Our Color Consultants meticulously match pre-existing finishes and pigments, ensuring your wine cellar becomes a harmonious enhancement to your home.
Genuwine Cellars employs state-of-the-art LED RGB and RGBW lighting, meticulously calibrated to harmonize with your home's refined ambiance. Our sophisticated lighting options create dramatic illumination, casting a radiant glow on your collection. Selected with precision to emit zero heat and UV radiation, our lighting solutions preserve the pristine condition of your treasured vintages.
Preserving and protecting your investments is our foremost priority. We select the most sophisticated and precisely engineered cooling solutions, discreetly integrated into the design to ensure near museum-quality preservation while minimizing operational noise. Complemented by crystal-clear tempered glass, it creates a protective yet nearly invisible barrier. Every element, from door sealing to versatile locking mechanisms, is meticulously chosen for its superior quality and aesthetic harmony.
Tell us about your collection and the room, and our designers will take it from there.
Common questions about commissioning The Cube, from load and capacity to materials, cost and climate control.
The Cube is a modular cellar design built from open compartments that hold bottles horizontally in a clean grid. It is conceived as a gallery, so the collection reads as one composition rather than a row of racks.
A cellar design. Compartments, millwork, lighting and climate control are drawn together for the room, and The Cube can stand as a single feature wall or wrap an entire space.
Each shelf is tested under load well beyond normal use, including significant overhang stress, and supports more than four cases of wine. Structural testing is part of the engineering process, not an afterthought.
The Cube is produced in hardwood and in metal, with stains, paints and natural finishes matched to the cabinetry, flooring or stone already in your space. Lighting can be integrated into the structure.
Capacity depends on run length, ceiling height and compartment depth. A single wall commonly holds several hundred bottles, and our designers model exact capacity against your collection before production.
Yes. The Cube pairs with our high density storage, diamond bins and case drawers, so one room can display its best bottles and store the rest without changing visual language.
Cost follows size, materials, finish and the complexity of the room. We provide a full design and a fixed proposal before any work begins. Our guide to custom wine cellar cost covers the main variables.
For long term ageing, yes. The Cube can be installed in a conditioned cellar, or in a living space for shorter term display, and cooling, insulation and moisture control are designed alongside the millwork when it is.